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Talk

EXIT 316: Effective Media Strategies for Reaching Secular Youth

Date recorded: 1 Jun 2015 | Speaker: Dušan Drabina | Event: ELF Media Communicators Network
EXIT 316: Effective Media Strategies for Reaching Secular Youth
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Description

The Czech Republic is one of the most secular countries in the world. However, in 2006 the Czech government TV station asked Josiah Venture, a Czech youth organization, to produce a series of a Christian shows for the youth called  EXIT 316.  This talk tells the story behind the design of the show, how Josiah Venture used the show to equip and empower the church and work for lasting fruit, and the follow up activities that built on the series' momentum to take the gospel into schools.  Most importantly, Dusan shares key paradigms and things learned along the way that could apply to other media ventures.