Why, If We Have Good Answers, Are So Few Listening?

Today many evangelistic-minded evangelicals often find themselves somewhat discouraged by the diminishing returns on their evangelistic efforts. The typical evangelical strategy is to craft another “how to” seminars, engage in slick advertising, or employ the language of those who have the ear of culture. This talk, however, suggests other possibilities by examining how Christians relate to the thinking of the world and whether or not Christian answers are addressing contemporary questions in a way that presents the distinctiveness of Christian answers. This includes a brief discussion of why so often the non-believer thinks the Christian message has no value.