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7 Essential Elements of Highly Effective Marketing Communication


Communicating what you do as a ministry is critical, yet many organisations struggle to create effective communication. Drawing from years of experience in the marketplace and working with ministries, Keith Ogorek shares seven essential elements of all effective marketing communication campaigns. These time-tested principles are things you can apply no matter the size of your staff or length of your ministry So whether you are trying to keep your constituency better informed, thinking about a capital campaign, raising support for individuals, or communicating a new strategic opportunity, this talk gives you principles you can apply immediately. God has called you to a particular ministry, so let’s make sure others know very clearly what that is and how they can support you to have an even greater impact for the Kingdom.