Effective Fundraising Communication through Storytelling

In this seminar, we discuss principles you can apply to both the message and layout of your fundraising communications to be more effective at connecting with an audience, helping them understand the need and how they can respond. We look at some real-world examples of how the principles have been applied and the results they generated, as well as suggest how you can plan to be more effective.

Part 2: This session explores the fundraising plan Moses had for building the tabernacle and how that can help us craft your plan. We also look at how to tell a compelling story about your organisation that helps people understand how they can participate in what God has called you to accomplish. Finally, we conclude with some key questions for you to consider to help you apply these principles with your organisation.