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Media Awareness: A Forgotten Dimension in Mission?

Date recorded: 20 May 2012 | Speaker: Tony Watkins | Event: ELF Media Communicators Network
Media Awareness: A Forgotten Dimension in Mission?


Whereas media technologies are increasingly shaping global cultures, media awareness and critique often seem to be a forgotten dimension in evangelical mission and churches. However, the urgent need to equip pastors, youth leaders, and church pastors for engaging with the media properly is crucial. This session addresses this urgent need and introduces key tools and resources. Though global and local media present some major challenges to mission, by asking key questions, we can transform the challenges into fantastic opportunities to engage with people in appealing, non-threatening ways.